Top 5 Social Apps Performance in Nigeria Q3 2024

In the third quarter of 2024, the top social apps in Nigeria demonstrated varied performance on the unified platform, combining data from both iOS and Android. This analysis, based on data from Sensor Tower, offers insights into the weekly downloads, revenue, and active user trends for these apps.

Facebook Lite from Meta Platforms, Inc. showed a consistent weekly revenue, peaking at around $2.6K in early September. Downloads reached a high of approximately 564K in the first week of August, while active users steadily increased from 27.5M to 29.1M over the quarter.

TikTok recorded a gradual rise in weekly revenue, culminating at about $40K by the end of September. Weekly downloads fluctuated, peaking at over 414K in late July, and active users grew from 6.7M to 7.8M during this period.

Instagram Lite experienced a significant increase in weekly revenue, reaching approximately $8.6K in mid-September. Downloads hovered around the 230K mark, with active users peaking at nearly 9.9M in mid-September before slightly declining.

X from X Corp. saw a noticeable increase in revenue, peaking at about $16.3K in late August. Downloads varied, with a high of around 99K in the same month. Active users remained relatively stable, ranging from 2.5M to 2.6M throughout the quarter.

Pi Network, although not generating revenue, had a notable increase in downloads, reaching approximately 98K by the end of September. Active users were consistent, fluctuating around the 440K mark.

For more detailed insights, visit Sensor Tower's comprehensive data platform.